Thursday, June 02, 2016

The Fish (with apologies to Dr Seuss)

I gave a presentation this morning to 20 business people who are, not coincidentally, also home-owners, and I started by reciting (verbatim, from memory) the opening passages from The Cat In The Hat by Dr Seuss.

You remember The Cat In The Hat, don't you?  The cat intrudes on the protagonist and his little sister, Sally, on a rainy day when their mother is not at home.  Their fish says, "No, no, make that cat go away... He should not be here. He should not be about.  He should not be here when your mother is out!"

Basically, it's a metaphor for a home invasion by a mischievous intruder (a cat burglar).  He arrives with his two thug cohorts, Thing One and Thing Two, who proceed to ransack the place and wreak all kinds of havoc, not to mention putting an indelible stain on mother's new dress.  What kind of a metaphor do you suppose that is?

In the children's story, the invaded home is protected by a pet fish (perhaps your dog?) who is completely ineffective in deterring crime.  Luckily, it's a children's story with a happy ending.  The Cat In The Hat puts the place back in order just in time for Mother to walk through the door, completely unaware of what happened that day.

So where do I come in?  I'm the guy who arranges your alarm services so that when an intruder enters your home uninvited, your ADT alarm system warns him off and makes him leave.  

The fish couldn't keep The Cat and his friends, Thing One and Thing Two, out of the house.  I, on the other hand, have 19,000 friends here at ADT whose sole purpose is to keep you and your family safe.

Call me today to avoid a messy situation, because in real life the cat who enters your home won't be so lovable a scoundrel... and we're not a fish!  Enough said?

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